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UK’s Superhog secures £5.5M to revolutionise short-term rental security

Picture credits: Superhog

UK-based vacation rental risk management startup Superhog has raised £5.5 million in Series A funding. The round was led by 6 Degrees Capital, Hambro Perks known for investing in Responsibly and Onin, and Solano Partners. It will enable Superhog to grow its product and engineering teams, bring on new senior operations hires, and deploy international hubs in the United States and Australia.

With the fresh funds, Superhog will invest in further enhancing its proprietary risk assessment and protection technology, ensuring a higher level of prevention for all users. Also, it will extend its market presence across key global markets, especially bolstering its commitment to short-term rental communities in the US. The company plans to strengthen its workforce, bringing in additional talent to support its growth initiatives and continue developing groundbreaking solutions.

Disrupts short-term rental industry 

Superhog was founded by Andrew Boldt and Humphrey Bowles in 2019 in the UK with the mission to help property managers minimise risk and disruptions in short-term rentals. Its cutting-edge products are specifically engineered to provide unparalleled risk management for hosts, property managers and OTAs within the rapidly expanding short-term rental market.

Superhog’s risk management solutions are designed to deliver dramatically reduced incident rates and drive property manager growth that outperforms the industry average.

Over the last two years, the company has grown its client base to more than 800 property management companies globally, and in excess of £5m in annual recurring revenue [ARR]. 

Superhog founder and CEO, Humphrey Bowles, said: “We are thrilled to have the support and trust of our investors who help us propel technology-led security in short-term rental making it more accessible for property managers, hosts, and guests around the globe.”

Lucas Stoops, partner at 6 Degrees Capital, said: “Superhog blew us away with their incredible growth in recent years. The company has strong unit economics, great scalability and is led by a world-class team. We are excited to join them on their journey.”

Dale Smith, CEO of the SDDE Smith Group, added: “We have been working with Superhog for several years now, and every year the team and the technology have helped us to find new and improved ways of protecting our property owners, protecting our guests, and at the same time increasing our profitability as a property manager.”

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