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The world’s first football metaverse startup from Munich scores €2.5M to scale in the sports NFT ecosystem

The Football Company
Image credits: The Football Company

The Football Company, the world’s first football metaverse startup from Munich, has just now scored €2.5 million in seed funding. The investment round was led by Dreamcraft Ventures alongside participation from DapperLabs, web3 Studios, BLN Capital, various business angels and professional football players such as Joshua Kimmich and Cesc Fabregas.

Expand into new markets

The fresh capital raised by The Football Company will be used to expand into new markets, recruit new employees and set the ground to scale the leading sports NFT ecosystem. It intends to connect football fans with fantasy gaming in the metaverse.

Niko Kovač is excited about the new partnership said: “The Metaverse gives football fans incredible new possibilities to express their passion for their club and show their individuality. It will raise the appeal of fantasy football to a whole new level and I am happy to be part of this movement. As a founding investor of The Football Company, I am delighted to promote an exciting and fresh facet of the sport we love so much”.
Mikkel Marfelt, Investment Manager at Dreamcraft Ventures, is also looking forward to taking the next steps and said: “With this investment, we are taking NFTs to new heights. You could call it NFT 2.0 really. The power of communities around NFTs are going to be one of the strongest drivers in the space. TFC is positioned to be the core driver of this shift with their key focus on the football fandom culture.”

“I’m glad to team up with TFC in order to allow football fans an easy and joyful access to the metaverse, in which they can express not just their passion for Football but also themselves and I’m looking forward to helping the company grow”, added Cesc Fabregas

Founded by brothers!

The Football Company was founded by two brothers and serial entrepreneurs – Ante and Josip Kristo in 2020 in Munich. The web3 startup is the first football metaverse worldwide based on avatars and licensed digital collectibles and competitions. It combines real-life football fandom and fantasy gaming with the power of web3. As football fanatics, the founders intend to respect the legacy and the culture of football while using cutting-edge technology to create the most authentic and advanced virtual football experience.

Regarding the company mission, CEO Ante Kristo of The Football Company outlined, “Our goal as football fanatics is to respect the legacy and culture of football while using cutting edge technology to create the most authentic and advanced virtual football experience yet. TFC is an extremely easy-to-use blockchain-based fantasy platform and free to play. The fresh funding will help us to take the next steps on our journey and we are very happy to further connect the worlds of football and the metaverse”

Builds NFT blockchain product

This football metaverse startup generates revenue by issuing digital collectibles, which can be traded on the TFC marketplace. Fans can buy those items, add them to their collection and earn
rewards by managing a squad of players in a fast-paced fantasy experience based on real-life sports performances.

It has a different approach to NFTs than the classic trading card, video moments or art projects. Users of The Football Company are not just a profile picture or username but an identity as a whole. They become an avatar that can be used to represent their identity in front of a global community. Avatars highlight, which club the users support and which lifestyle they live.

Already, the startup has successfully dropped four NFT collections with its partners and has generated over €270,000 in revenues in less than four weeks. All drops were sold out in less than 24 hours and the community has reached 25k users so far.

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