What if launching your next big marketing campaign was as easy as pasting a URL?
Meet Superscale, the Berlin-based AI startup that’s quietly redefining how startups go to market and they just bagged $5M in pre-seed funding to take things global.
The latest round was led by Creandum, an early backer of Spotify and Klarna and joined by Interface, s16vc, and a standout group of angel investors including Peter Welinder (OpenAI), Austin Lau (Anthropic), Luke Harries (ElevenLabs), Philipp Westermeyer (OMR) and many other European entrepreneurs and operators.
With the latest funding, Superscale is armed with serious AI firepower and bold ambitions: to build fully automated marketing agents, expand across the US and Europe, and deliver creative formats that push far beyond what humans alone could imagine.
Paste a link. Get a full marketing campaign!
Superscale’s AI doesn’t just write captions or generate ads. It acts like a mini CMO-in-your-pocket. Drop in a product URL from your webshop or app store, and it spits out an entire marketing campaign including brand messaging, creatives, audience strategy, tailored to your product and market. All through a chat-style AI interface.
The company is part of a new wave of AI-native platforms that aim to reduce the complexity of go-to-market execution. Like Shopify for e-commerce or Lovable for software, Superscale lowers the barrier to high-performance marketing.
Automating marketing execution through Superscale AI agents
The demand? Insane. Superscale has seen significant early traction. Over 1,000 companies joined the waitlist after a single social media post. The platform goes beyond content generation. It acts as an AI-powered co-pilot for early-stage growth teams. It continuously learns from live campaign performance to improve future outputs. Superscale positions itself as a “Lovable for marketing” or “Shopify for go-to-market.” It enables smaller teams to execute high-quality campaigns at startup speed. This is done without the overhead of a full in-house marketing function.
“Building great products is no longer the bottleneck. Being seen is,” said Patrick Häde, co-founder and CEO of Superscale. “Our vision is to make growth accessible-a world where launching content and finding messaging-market-fit is as seamless and fast as shipping a product.”
Initially focused on consumer apps and consumerised SaaS products, Superscale aims to remove the time, cost, and complexity traditionally associated with online customer acquisition. The platform’s chat-driven interface also makes it accessible to non-marketers, allowing founders, designers, and product teams to participate directly in campaign development.
“Superscale is doing for marketing what Lovable does for software engineering and Shopify did for commerce,” added Fredrik Cassel, general partner at Creandum. “The timing is right, the pain is real, and this team has the experience and urgency to build a category-defining platform from Europe.”
Founding team primed for growth
Superscale’s founding team brings over a decade of experience. They have built and scaled SaaS and consumer startups across Europe. This continuity enabled the team to go from idea to functional waitlist product in under three months. Since launch, the platform has attracted interest from growth marketers and brand teams at high-growth startups and globally recognised consumer companies.
With the fresh funding, Superscale plans to expand its AI content engine. It will add new creative formats and develop additional AI agents. These agents will automate more of the marketing lifecycle, from ideation and testing to distribution and optimisation. The company will also begin expanding across the US and Europe. It will keep its team lean and product focused.
In the year ahead, Superscale aims to deepen its capabilities for early-stage teams. It plans to expand beyond consumer and SaaS verticals. The company will lay the groundwork for fully autonomous marketing execution.
