Sonja Rincón

Sonja Rincón is the founder and CEO of Menotracker, an AI-powered menopause tracking app that turns symptoms into personalised insights and support. After working in the legal sector in Austria for several years, Sonja experienced firsthand the systemic barriers facing women in corporate environments and the critical gaps in menopause healthcare. Her own perimenopause diagnosis at 43 – coupled with medical dismissal and fragmented support – prompted her to leave law and create the solution she wished had existed. Menotracker is now available in 177 countries and 41 languages. The platform is developed in partnership with medical professionals and a working group of 200+ perimenopausal women, and features privacy-first authentication through ConsentKeys to protect users' sensitive health data.