APEXX Global has kicked off its next growth chapter with a $10 million investment led by Finch Capital, a European growth investor known for scaling financial technology companies across international markets.
The deal arrives at a pivotal moment for APEXX, following a strong commercial close to 2025 and several major enterprise wins that pushed the business toward break-even. With fresh capital in hand, APEXX is now preparing to deepen its innovation and expand its global reach. As disclosed to TFN by CEO Peter Keenan, “The company has raised over $45 million in total funding to date. “
Alongside the investment, Finch Capital’s Managing Partner Radboud Vlaar will join APEXX’s Board as Chairman. Vlaar brings a strong background in guiding high-growth payments companies and supporting Boards operating in regulated, infrastructure-heavy environments.
Finch Capital itself oversees more than €500 million in assets and has backed over 50 companies across Europe and the US. Its track record includes helping scale mission-critical financial infrastructure platforms.
With this funding, the company plans to continue to scale the business. The CEO further added, “We have two main growth vectors: Open up additional verticals, e.g., Retail, plus expand into additional geographies, the Middle East and Asia, where Finch Capital can assist us.”
A platform turning payments into a profit lever
Founded in 2015 by Peter Keenan, Rodney Bain, Toreson Lloyd, and Eddie Pecker and headquartered in London, APEXX Global operates as a merchant-centric Payment Orchestration Platform built to transform payments from a back-office chore into a meaningful revenue driver. Through a single API, enterprise merchants gain access to the entire global payments ecosystem, supported by intelligent routing that lifts acceptance rates, trims processing fees, and strengthens unit economics.
The platform’s ability to automatically direct transactions through optimal payment pathways gives merchants a measurable boost in conversion rates and reduces the operational drag often associated with complex payment stacks.
Building a future-proof payments ecosystem
APEXX’s orchestration layer simplifies what has traditionally been a fragmented landscape of acquirers, gateways, shopping carts, and alternative payment methods. By combining these components into a transparent, single-marketplace solution, APEXX enables merchants to refine authorisation, processing, and optimisation without juggling multiple third-party relationships.
The company’s agnostic partnership model means it collaborates broadly across the payments industry rather than locking merchants into restrictive ecosystems. This flexibility replaces legacy systems with a more efficient, scalable approach that reduces costs, boosts conversion, and prepares merchants for emerging payment trends.
As demand for intelligent, globally connected payment infrastructure continues to rise, APEXX Global’s new investment positions it to expand faster, innovate deeper, and support enterprise merchants navigating an increasingly complex digital commerce environment.
Commercial momentum with major merchant wins
APEXX’s recent traction set the stage for the transaction. The company secured significant enterprise clients in late 2025, including Jet2, Iglu.com, and Norse Atlantic. These additions accelerated platform adoption and revenue scale, pushing APEXX close to profitability.
This momentum reinforced market confidence in its orchestration model at a time when merchants are under pressure to streamline payments, consolidate vendors, and maximise performance without expanding operational overhead.
We use data to drive routing decisions. Our platform give the merchants the ability to switch where the transaction ultimately gets processed. This means the Acquirer that has the lowest cost and/or the highest conversion will get the volume from us to process. This creates healthy competition from which the merchant ultimately benefits.
Detailing how the tech is different from others, Keenan stated, “We use data to drive routing decisions. Our platform gives the merchants the ability to switch where the transaction ultimately gets processed. This means the Acquirer that has the lowest cost and/or the highest conversion will get the volume from us to process. This creates healthy competition from which the merchant ultimately benefits.”
What about diversity?
Regarding diversity, he added, “70% indian nationals (We have two technology centres in India), the rest are European. The male:female mix is 65:35.”
Radboud Vlaar, Managing Partner at Finch Capital and Chairman of APEXX Global, commented: “APEXX Global has built a truly differentiated payment orchestration platform with a clear focus on merchant outcomes. Payments is a global, complex, and rapidly evolving space, and APEXX’s ability to intelligently optimise acceptance and cost at scale positions them exceptionally well. We are excited to partner with the team and support the next phase of international growth in Travel and beyond.”
Peter Keenan, CEO and Co-Founder of APEXX Global, said: “Finch Capital brings exactly the combination of payments expertise, international perspective, and growth experience we were looking for. This investment is a strong validation of our strategy and technology, and Radboud’s appointment as Chairman further strengthens our leadership as we scale globally. Our focus remains clear: delivering measurable value for merchants by simplifying payments and driving better outcomes.”
