Gamelight Success: Winning Big at the Pocket Gamer Awards at Gamescom

Picture Credits: Gamelight

Gamelight, the AI-powered rewarded user acquisition platform for mobile games, has recently been recognized with top accolades at prestigious events like the Pocket Gamer Mobile Games Awards. 

The past year has been an exceptional journey for Gamelight, highlighting its groundbreaking innovation and influential position in the mobile game marketing sector. With its AI-driven platform raising the bar, the company has secured notable awards, showcasing its significant impact on the industry. 

This piece explores Gamelight’s remarkable accomplishments, including its impressive rankings in the AppsFlyer Performance Index and its successful implementation of advanced AI strategies to drive exceptional user acquisition (UA)  results.

Acknowledgment at the Pocket Gamer Mobile Gaming Awards

Gamelight was honored to secure a Top 3 spot in the category of Best Advertising & UA Service at the Pocket Gamer Mobile Games Awards during Gamescom week. 

This prestigious recognition serves as a testament to our team’s dedication and our innovative technology, showcasing our impact on the mobile gaming industry. It was a great opportunity to be among the top gaming talents and innovators at one of the industry’s most esteemed events.

Success Across Multiple Prestigious Awards

In addition to its success at the Pocket Gamer Awards, Gamelight has also been recognised at other major industry awards. The company was named the Best Mobile Games Marketing Platform at the 2024 MarTech Breakthrough Awards, thanks to its key role in transforming mobile games marketing through innovative AI-driven techniques. The MarTech Breakthrough Awards, known for acknowledging standout technology solutions that drive growth and innovation, emphasise Gamelight’s leadership in the mobile marketing space.

Acclaim Across Esteemed Awards

Beyond its triumph at the Pocket Gamer Awards, Gamelight has garnered recognition at other major industry events. The firm clinched the Best Mobile Games Marketing Platform title at the 2024 MarTech Breakthrough Awards, owing to its pivotal role in reshaping mobile games marketing through cutting-edge AI methods. The MarTech Breakthrough Awards, renowned for spotlighting outstanding tech solutions driving growth and innovation, underscore Gamelight’s dominance in the mobile marketing space.

Gamelight has also earned several other awards:

  • In the App Growth Awards, it won the Best App Advertising Platform
  • At the dotComm Awards, Gamelight was named Best AI Tool and received two Platinum awards for excellence in Data Gathering and Implementation Campaign and Digital Advertising Campaign. 
  • In the Vega Digital Awards, the company won three significant prices: Best Mobile Campaign in the Digital Marketing category, Best Innovation in Apps & Software, and Best Use of AI & Machine Learning in Apps & Software. 
  • It also won the Digiday Technology Award for Best Mobile Marketing Platform, and was recognised as the Best Use of AI in the Digiday Awards Europe.

All of these awards position Gamelight at the forefront of AI marketing innovation.

Leading Network in AppsFlyer’s Performance Rankings

Gamelight’s excellence shines through its top placement in AppsFlyer’s 16th Performance Index, reaching the top 3 in Western Europe and North America Gaming Midcore categories. This prestigious ranking puts Gamelight next to industry leaders like Google Ads and Unity, highlighting its rapid growth and ability to surpass major rivals such as TikTok and MOLOCO.

Picture Credits: Gamelight

Gamelight’s AI-powered platform has emerged as a formidable player in mobile game marketing, earning recognition for its outstanding performance in both power and volume rankings.

Case Studies: Achieving Excellence with Advanced AI Strategies

Gamelight’s case studies showcase its remarkable capacity to attract high-value users through state-of-the-art AI methods. In its collaboration with Stillfront Group, Gamelight’s AI-driven user acquisition system exceeded the 30-day Return on Ad Spend (ROAS) goals, yielding 284% above projections in Japan and South Korea. This accomplishment highlights Gamelight’s proficiency in effectively connecting with and captivating target demographics, fueling Still

Similarly, Gamelight’s collaboration with JOYCITY to promote Gunship Battle in Japan and the UK resulted in a 213% growth in ROAS from D7 to D30 in Japan and a 143% growth in the UK, surpassing D30 ROAS goals by 38% and 35.78%, respectively. These results show Gamelight’s capability to drive significant returns and sustained growth for its partners.

A Year of Success

Gamelight’s achievements this year have been truly impressive, showcasing its dominance in the mobile game marketing space:

  • Multiple Prestigious Awards: Gamelight earned top honours at major industry events, including the Pocket Gamer Mobile Games Awards, MarTech Breakthrough 
  • Successful Partnerships: Collaborations with Stillfront Group and JOYCITY demonstrated Gamelight’s ability to exceed ROAS targets, with significant growth reported in key markets.Awards, App Growth Awards, Vega Digital Awards, and dotComm Awards. These distinctions reflect the company’s exceptional performance and innovation.
  • High Rankings in Performance Index: Gamelight achieved notable rankings in the AppsFlyer’s 16th Performance Index, especially in Western Europe and North America Gaming Midcore categories. This success places it ahead of major competitors like TikTok and MOLOCO.

These accomplishments showcase Gamelight’s dominance in AI-driven mobile game promotion and its knack for delivering outstanding outcomes. As Gamelight keeps evolving and growing, its industry prospects appear remarkably promising.

This article is part of a partnership with Gamelight. For partnering opportunities, contact [email protected] or [email protected].

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