Urban Health, a Bengaluru-based digital wellness company, announced on Wednesday that it has secured $3.4M in a Seed funding round led by 3one4 Capital.
Other participating investors include Venture Highway, RB Investments, Founder Bank Capital, and Disney’s Ajay Arora.
How will the funding be used?
The Indian company will use the funds to scale its member base and to provide one-to-one professional help via audio and video calls from health coaches.
Additionally, the company plans to provide health and wellness plans for larger communities through partnerships with schools and companies globally.
The company raised its last funding of $400K in 2020 in a pre-seed round led by Venture Highway. To date, the company has raised total funds of $3.8M.
Kshitij Jaggi, Rishabh Sahu, and Shivang founded Urban Health in 2018 upon graduating.
Talking about the founders’ background, Kshitij was a keen user of fitness and wellness apps on his way to losing 20 kgs, and Rishabh had been meditating since his teenage years.
While Shivang was already coding tech for consumer products in less than a day, at record speeds. Their personal experiences led them to the problem of plenty: screen time, stress, information overdose, sugar, food, and weight gain. The pandemic and customer feedback made them focus on stress, sleep, and insomnia use cases and landed on wellness as a broader addressable market because it linked all the problems.
Kshitij Jaggi, co-founder at Urban, comments, “We made a deep dive into this space and realized every customer’s journey is different and everyone needs different kinds of assistance. This is at the heart of what we’ve built until now and where we will continue to innovate. Addressing different customer wellness needs and assisting members based on goals is key to what we do. We assist with deep insights, nudging our members to take the right actions at the right time.
Smart wellness app
The Urban Health app smart wellness assistant tracks sleep, steps, and mindful minutes while using psychology, personal text-based health coaching, and premium recorded audio sessions to create personalised wellness plans for users.
Meditation and sleep sessions offer guided mindfulness, daily motivation, guided sleep meditations, and coaching by world-renowned experts, personalised for how users live their lives.
After analysing user outcomes over a 4-week usage period, the company claims that it has found 85% reported improvement in overall well-being.
Outcomes included better sleep, less stress, and members’ more relaxed state of mind.
“Just five minutes of mindfulness and meditation per day can improve your life through stress relief and improved sleep. Helping users stay calm and relaxed has increased self-awareness and their sense of perspective. Urban Health brings wellness to your pocket and on the go,” adds Kshitij Jaggi.
Urban Health became revenue-generating in January 2021, having launched an annual membership service. Demand surged in the US, and revenues have grown 20x since then.
Anurag Ramdasan, Partner at 3one4 Capital, comments, “Urban health’s adoption has taken off. Downloads are up, and consumer spending is taking off. We see a shift in sentiment: globally, people prioritize their health and are open to investing in their personal wellness needs. Urban health has successfully scaled its reach globally, and we are delighted to support the next growth phase.”
Neeraj Arora, Founding Partner at Venture Highway, comments, “Proud to be associated with the team since day zero, true product builders at heart. We’re committed to solving our urgent global health problem with Urban Health.”