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Breezit locks $2M funding to develop ‘Gen AI for weddings’

Breezit team
Picture credits: Breezit

An estimated 80% of American couples do not have a wedding planner due to budget constraints. As a result, most are left to organise their events and weddings by doing their own research and having to individually reach out to numerous service providers just to get their prices. Beyond this, inflation has caused event costs to skyrocket. For instance, the average price for a wedding, which was $28,000 in 2021 surged to $30,000 in 2022. 

Los Angeles-based Breezit is saving couples an estimated 2 weeks of planning time by providing them with accurate service estimates up front, matching their style to the right service providers, and facilitating consultations like a personal wedding planner but free of charge.

Closes $2M funding 

In a recent development, the professional event planning digital marketplace has raised $2 million in pre-seed funding led by Practica Capital. Breezit plans to use the funds to further develop the generative AI and machine-learning capabilities of its venue and vendor marketplace, which provides highly detailed pricing information for each venue and vendor to help couples discover services that match their requirements and budgets.

“We streamline the events planning process by putting all the major elements in one place while prioritizing price transparency and discovery,” said Artūras Asakavičius, CEO and Co-Founder at Breezit.  “We’ve made it easier and faster for couples to find everything they’re looking for by sharing information that wedding planners usually possess, and we’re saving venues and small business owners time and money by facilitating site tours with the right couples for them.”

“Hands-down one of the hardest parts of planning a wedding is figuring out how much it’s going to cost,” said weddings fintech expert Anja Winikka. “There are so many elements that factor into the final number – guest count, time of year, location, style, and the list goes on. As a result, most couples end up committing to a date and a venue contract before they really have a solid understanding as to how much it’s going to be. The more pricing transparency and understanding a couple has around cost, the better it is for them and the small businesses that power the industry.”

“Although it’s an undeniably crowded field, the event planning market is lagging incredibly when it comes to digitalization,” said Arvydas Bložė, partner at Practica Capital. “It’s dominated by outdated classified portals and overpriced subscription services. Breezit saw this opening and took it. Especially considering the emphasis on price transparency and its vision to use generative AI, this marketplace is designed to make digital event planning as seamless and intelligent as possible. That kind of direct and tech-centric approach to developing new markets is precisely what makes us confident in this partnership.”  

All-in-one comprehensive platform

Established in 2020 by Artūras Asakavičius and Aurelija Gintalienė, Breezit operates as a platform designed to streamline the wedding planning process. Once a couple identifies a venue, package, or service provider they’re interested in, Breezit’s team of planning concierges arranges inquiry calls and site tours. A unique aspect of Breezit is its payment model—it doesn’t impose a monthly subscription or charge for leads to service providers. Rather, venues and service providers only pay a nominal fee to the company once they successfully secure a booking with the couple.

So, instead of sifting through countless individual websites and requesting prices and availability one by one, couples planning their weddings can scroll through multiple venues, DJs, photographers, florists, caterers, and other service providers with full pricing information, saving them countless hours they would have otherwise spent manually emailing individual businesses. Filters for location, date, budget, event type, and more make sorting and finding the right providers even easier.

Currently, the Breezit platform boasts over 2,000 listings of venues, DJs, photographers, florists, and more across the U.S. and Lithuania.

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