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From neobanks to embedded finance: 7 startups defining Europe’s fintech disruption with Kinled

Kinled
Picture Credits: Kinled/ Art by TFN

From neobanks to embedded finance, the Hong Kong investor has built one of Europe’s most influential fintech portfolios.

European fintech funding roared back in 2025, with investments reaching approximately €6.3 billion in 2025, signalling both a strong recovery and maturity in the sector. At the forefront of this transformation is Kinled, a Hong Kong-based investment firm with a growing footprint in Austria and Switzerland, which has quietly assembled one of Europe’s most impactful fintech portfolios since 2010.

With more than £300 million in value generated across 40 active companies worldwide, Kinled is synonymous with patient capital, backing fintechs that simplify financial complexity and rewire the flow of money. Its portfolio spans payments, lending, banking, and embedded finance, laying the rails for tomorrow’s financial systems.

The portfolio track record is notable: eight successful trade exits and two IPOs, including FullCircle’s $135 million acquisition by nCino, Yokoy’s acquisition by TravelPerk, and Distribution Finance Capital’s IPO on the LSE in 2019.

Now, as Europe enters a new growth phase, here are the Kinled-backed fintechs to watch in 2025:

TruFin

Picture Credits: Kinled

Founder: James van den Bergh

Founding year: 2018
Total funding: £70M

TruFin is an AIM-listed fintech group founded in 2018 by James van den Bergh. It provides innovative early-payment and invoice-finance solutions designed to help public sector organisations, SMEs, and the gaming industry manage their cash flow more efficiently. 

TruFin operates through its core businesses, Oxygen Finance, which offers early payment programs and purchasing controls for public sector buyers, and Satago, which focuses on invoice finance and risk analytics. The group also includes Playstack, a fast-growing games publisher reaching audiences around the world.

Supported by institutional investors such as Kinled, Watrium AS, Gresham House, and Lombard Odier, TruFin is focused on sustainable growth driven by recurring revenue streams and innovative working capital technologies.

Since going public with an offering on the London Stock Exchange’s AIM market in 2018, TruFin has consistently demonstrated strong financial performance. In 2024, it reported approximately £54 million in revenue, over £7 million in adjusted EBITDA, and held £15 million in cash reserves. 

Pockit

Picture Credits: Kinled

Founder: Virraj Jatania

Founding year: 2014
Total funding: $53.7M

Pockit is a fintech neobank founded in 2014 by Virraj Jatania, focused on serving underserved customers across the UK and Europe. Its mobile-first platform offers regulated e-money accounts with no fees, alongside useful tools like real-time spending insights, budgeting features, and the Income Advance service, which allows users to access up to £100 in advance, repayable on their next payday.

In late 2024, Pockit expanded by acquiring fellow fintech Monese. This move brought their combined customer base to around 3 million and boosted annualised revenue to nearly £30 million. The acquisition also extended Pockit’s reach across Europe with new regulatory permissions and pan-European distribution capabilities, positioning the company for further growth in the neobank space.

Bricksave

Picture Credits: Kinled

Founder(s): Tom de Lucy, Sofia Gancedo
Founding year: 2015
Total funding: $11.8M

Bricksave was founded in 2015 by Tom de Lucy and Sofia Gancedo with the mission to make institutional-grade real estate investment accessible to everyone. The platform uses advanced AI technology to identify promising residential properties across the US and Europe, allowing investors to start with as little as $1,000. Investors benefit from monthly rental income and potential capital appreciation, with historical net yields averaging around 8.8%.

To date, Bricksave has facilitated transactions worth over €350 million across more than 325 homes. Its mobile-first app provides users with daily portfolio valuations, income reports, and precise exit projections.

In 2022, Bricksave raised $6 million in a Series A funding round, and it is currently supported by key investors including Kinled, LAB Ventures, and the UK Future Fund. 

LoPay

Picture Credits: Kinled

Founder: Ollie Mahoney, Richard Carter

Founding year: 2022
Total funding: $7.9M

LoPay is a London-based payments platform founded in 2022 by Ollie Mahoney and Richard Carter, offering small and medium-sized businesses an affordable and efficient way to accept card payments. With transparent pricing starting as low as 0.79% in the UK and 1.99% plus 10 cents in the US, LoPay enables merchants to onboard instantly using mobile POS, payment links, or Tap to Pay on their existing devices. By processing settlements in real-time, LoPay eliminates the typical 7 to 14-day hold on funds, helping businesses improve cash flow.

Built on Stripe’s reliable infrastructure, LoPay also offers optional rewards cards that help merchants offset transaction fees, potentially reducing their costs to zero. Since its launch, over 30,000 merchants have processed around £500 million in payments through LoPay, saving more than £3 million in fees.

Backed by $7.9 million in funding, including a £6 million seed round co-led by BackedVC, Portage, The Venture Collective, and Fuel Ventures, with strategic support from Kinled, LoPay has sharpened its product positioning and rapidly expanded its adoption within UK SMEs. 

Muse Finance

Picture Credits: Muse Finance

Founder: Ann Marie Juliano

Founding year: 2018

Total funding: $2.7M

Muse Finance, founded in 2018 by experienced structured-finance executive Ann Marie Juliano, is transforming working capital for SMEs by embedding financing directly into the software platforms they already use. By integrating with SaaS tools, marketplaces, and accounting software, Muse removes the traditional hurdles of lending. 

The platform offers supplier funding with flexible 120-day payment terms, advances of up to 90% of invoice value within 24 hours, and embedded Buy Now, Pay Later options at checkout. Its API-driven infrastructure handles underwriting, compliance, and risk management, backed by credit insurer Allianz Trade.

Kinled led a significant investment round in 2021, joined by Allianz Trade, Hambro Perks, Fin Capital, Alloy Labs, and fintech angels from companies like Stripe, Square, and Plaid. This funding has fueled Muse’s expansion across the UK and Europe, where it now supports over 17,000 businesses. 

Linxfour

Picture Credits: Kinled

Ownership: Private

Founding year: 2018
Total funding: n.a.

Linxfour is an Austrian industrial leasing fintech founded in late 2018, currently led by Co-CEOs Peter Oser and Cyprian Bruck. The company is transforming European equipment finance with a tech-driven approach, applying Industrial Internet of Things (IIoT) to create flexible, usage-linked leasing solutions. By doing so, Linxfour provides equipment operators with more cost variability and enables off-balance-sheet treatment under IFRS 16 accounting standards. Manufacturers benefit from generating predictable, recurring income from the sale of services and consumables under Equipment as a Service models.

In recent years, Linxfour secured multiple financing rounds, most recently led by CCAP Investments & Advisory, supported by angel investors and Kinled. The company continues its European expansion, leading to the launch of its first European equipment finance fund in 2026, having secured significant investor commitments. This funding reflects the company’s proven ability to generate close to 10% annual portfolio returns since early 2022, underpinned by strong risk analytics.

Today, Linxfour partners with more than 26 original equipment manufacturers (OEMs), including ENGEL, Washtec, AVL, KraussMaffei, Alfa Laval, and Kardex Remstar, deploying projects across different industries and extending its financing solutions into more than ten European countries.

Triple Dragon

Picture Credits: Kinled

Founders: Pieter van der Pijl, Diederik van Lede, Charles Brooke

Founding year: 2016
Total funding: N/A

Triple Dragon is a London-based financing specialist for game studios and media intellectual property, founded in late 2016 by three co-founders: Pieter van der Pijl, Diederik van Lede, and Charles Brooke. The company offers a range of senior secured, non-dilutive funding solutions tailored specifically to the gaming industry, including receivables-backed facilities such as user acquisition loans, cash-flow loans, and revenue-share project financing. 

By aligning advances strictly with verified revenues and maintaining a cautious approach to over-collateralization, Triple Dragon enables studios to ramp up live operations and user acquisition efforts without sacrificing ownership equity. 

Kinled is among the key investors supporting Triple Dragon’s capital-efficient funding model and governance, alongside co-investors such as Bogazici Ventures and angel investors, including Sébastien Borget, co-founder of The Sandbox.

This content is produced in collaboration with Kinled.

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